Contribution
🎨 Product Design
🧑💻 Product Management
Growth
90 MAU -> 480+ MAU
40 Customers -> 121 Customers
over 300% growth
Product Requirements & Research
tbd
Getting down to business
tbd
- Welcome screen from which users can choose the port they want to know more about.
- The screen was a great backdrop piece to entice people at the conference since the background of this screen was video animation simulating water bubbles I created in After Effects.
- This screen offered details and the AI model accuracy of the given port along with a clickable list of vessels that visited the port historically with their related average ETA accuracy metric.
- Users could filter the different ocean liners to update the Combined Delta ETA graph showcasing the performance of our AI model compared to tradionnal methods.
- From this screen users could see details about this selected ship's vessel arrival times.
- Users could select individual historical trips to visualize the difference between our AI model prediction and the ETA they had at the time while also seeing a simulation of where the estimates were putting the ship's location at compared to the actual location.
The final product
While the model demonstration tool was under development, I continued my work on designing the vessel tracking and data validation software.
Here is an interactive prototype of the solution:
- Port and terminal users could login into the VETA platform and see all inbound vessels currently inbound on the world map.
- By selecting the different ships on the screen they can see useful information about the vessel and its predicted arrival time.
- When they have some knowledge about some of the events the ship had been through they could validate or dismiss these events and would help recalculate the ETA by feeding back this new data to the model.
- They could also add inbound vessels that were not already being tracked by the software and increase the accuracy of the model in subsequent model updates.
